Digital Marketing that works for you!

     Paragon Driven provides digital marketing services for small businesses in Southern Illinois, including Carterville, Marion, Murphysboro, Benton, Carbondale and surrounding areas. 

     We help local business owners get more visibility online, bring in more leads, and turn attention into real sales. If you’ve searched things like “marketing help near me,” “Facebook ads for my business,” or “how to get more customers locally,” you’re in the right place!

Your social media should attract customers — not just fill a calendar. We offer social media management for small businesses that want consistent posts, better engagement, and a strong local presence on Facebook and Instagram and other platforms.

Includes:

• Facebook & Instagram management
• Local content creation 
• Captions written to encourage comments and messages 
• Community-focused posting strategy 

 🪙 Perfect starter plan for consistent content and awareness. 

Running ads without a plan wastes money. We specialize in Facebook and Instagram ads for local businesses designed to generate phone calls, messages, and form leads — not just clicks.

Includes:

• Local audience targeting in Southern Illinois 
• Facebook lead ads and traffic campaigns 
• Ad copy and creative creation 
• Ongoing optimization and reporting
• Great for Hiring Campaigns

 Video content is the #1-way people consume information online — and it’s what Facebook, Instagram, and Reels push the hardest right now.

Short-form video:

• Gets more reach than static posts 
• Builds trust faster than graphics 
• Helps people feel like they already know you before they ever reach out 

We work with you to create natural, scroll-stopping content using simple setups — no scripts, no pressure, no “influencer vibes.” Just real businesses, real people, and real results.

Leads don’t help if they don’t get followed up. We help set up simple lead generation systems so your business can capture, track, and respond to inquiries without missing opportunities.

Includes:

• Lead capture forms 
• CRM setup and organization 
• Basic follow-up workflows 
• Lead tracking and reporting 

If people don’t recognize your business, they won’t choose it. We help improve local brand awareness, so customers recognize your name, trust your business, and remember you when they’re ready to buy.

Includes:

• Content strategy for local businesses 
• Promotional and seasonal campaigns 
• Community-focused posts 
• Brand messaging clarity

Your website should help bring in customers — not just exist. We help drive website traffic for small businesses using ads, content, and SEO-friendly messaging so people actually visit your site and take action.

Includes:

• Website traffic campaigns 
• Awareness ads 
• Retargeting strategies 
• SEO-aligned content support

• Local digital marketing agency based in Carterville, IL 
• Focused on leads, calls, and real growth 
• Clear communication, no fluff 
• Marketing built for anyone — not just corporations 

We don’t sell “packages.” We build strategies that make sense.

Check out our Partners page to check out the business currently growing with Paragon Driven.

We work with:

• Local service businesses 
• Real estate agents and teams 
• Gyms and fitness studios 
• Trades and contractors 
• Event venues and small retailers
• Any Business/Individual looking to grow 

If your customers are local, our marketing is built for you.

Let’s talk about how to get your business more visibility, more leads, and more customers.

👉 Schedule a free strategy call today.